BEST.

Open Strategies

Real work. Real numbers. The thinking behind both.

Not a highlight reel. Each case below shows what we believed, what we shipped and what it moved.

Real Client Creatives

Creative & Branding Work

Eight posts, five distinct voices. Hover or tap to see the design decision behind each one.

Real Client Reels

The 6 reels, broken down.

Every reel follows the same simple funnel — a hook, a reason to keep watching, and one clear action. Here's how each of these six was built.

Radhakrishna Netralay

Doctor answers a search query

For healthcare brands, the highest-intent audience is the one already searching for a specific procedure. This reel targets exactly that: a real ophthalmologist answering a genuine 'corneal tattooing' search in her own clinic, no script, no actor — the kind of organic content that ranks for patient search intent and builds clinical trust before a single ad rupee is spent.

1

Hook

"Corneal tattooing?" — a pattern-interrupt question

2

Watch

Real doctor explains on camera

3

Action

Profile visit / DM enquiry

Picmatic Team

A day in the life, not a pitch

People follow people, not logos. This reel trades the usual agency polish for a genuine behind-the-scenes moment from our own team — the exact kind of relatable social media content that earns follows, shares and brand affinity. It shows a marketing company that actually lives the culture it sells, which does more for credibility than any portfolio slide ever could.

1

Hook

Relatable office caption

2

Watch

Funny, human moment

3

Action

Follow — brand affinity, not a hard sell

Glasgio

Site walkthrough, no music

Most reels die without sound — this one was built for it. A silent, ASMR-style walkthrough of premium glass work lets the craftsmanship carry the entire message, the way high-end interior and architecture content does on Instagram. Because there's no language barrier and no audio dependency, it travels further: more saves, more shares, and a longer watch time — all signals the algorithm rewards.

1

Hook

Silent, premium product shot

2

Watch

ASMR-style walkthrough

3

Action

Save / share — works muted

Cinematic Film

Cinematic teaser cut

On a feed full of phone-shot clips, film-grade colour and trailer pacing is the scroll-stopper. This cut borrows directly from cinematic teasers — mood first, message second — so viewers commit to the full watch before a single word lands. For brands in lifestyle, hospitality and real estate, this production value is the difference between content that looks like an ad people skip and a film they finish.

1

Hook

Cinematic mood in the first frame

2

Watch

Trailer-paced cut

3

Action

Watch to end / follow for more

Aesthetic Doctor Centre

Are you a candidate? — test hook

A yes/no self-test is one of the highest-converting reel formats in the aesthetics industry. Viewers answer 'light blonde or dark?' for themselves in the first two seconds, which qualifies them as genuinely interested before they've even reached the offer. That self-selection is why this format books consultations instead of just collecting views — the audience arrives pre-sold on finding out if they're a candidate.

1

Hook

"Are you a candidate?" self-test

2

Watch

Visual test format

3

Action

Book a consultation

FitNest Physiotherapy

What I teach my patient

Practitioner-led education is the backbone of healthcare social media marketing. Here the physiotherapist teaches exactly what she'd teach in-session — the same advice patients pay a consultation fee for, given away free on camera. That generosity builds the trust that local search intent alone never will: by the time someone in pain searches for a physiotherapy clinic nearby, this face is already the familiar one they choose.

1

Hook

"What I teach my patient"

2

Watch

Founder-led teaching

3

Action

Trust → enquiry

Real Client Results

Eight clients. Real numbers, from our own portfolio.

Reach, engagement and leads from accounts we run every day — no illustrative figures, no asterisks.

Client video coming soon

Manufacturing / B2B

D&H Secheron Electrodes Pvt Ltd

3,25,000+
Total reach
5.6%
Engagement rate
140+
Leads captured
  • One consistent visual identity across technical product shots and safety-compliance content, so the feed reads as a single brand voice.
  • The brand's own palette and tone carried into every post — nothing published off-brand.
  • Messaging aimed squarely at the real buyers: engineers and procurement teams, not a general audience.

Client video coming soon

F&B

Just Grilled & Dimsum Box

4,10,000+
Total reach
7.2%
Engagement rate
310+
Leads captured
  • Food shot to look as appetising as it tastes — never generic stock photography.
  • Festival and seasonal content built into the regular calendar, not treated as one-off specials.
  • Interactive formats like tic-tac-toe posts and combo pickers that got people tapping instead of scrolling past.

Client video coming soon

Health & Fitness

Fit or Fight / MyFitStand

5,20,000+
Total reach
8.1%
Engagement rate
270+
Leads captured
  • A grid-based content system where every post reinforced the same fitness identity.
  • Motivational messaging balanced with practical value, so the page felt useful — not just inspirational.
  • A consistent visual language that turned casual followers into an engaged community.

Client video coming soon

Healthcare

Radhakrishna Netralay

2,80,000+
Total reach
6.4%
Engagement rate
210+
Leads captured
  • Educational myth-vs-fact and procedure-explainer content that built patient trust before a single consultation.
  • A calm, clinical visual identity so nothing ever felt like a hard sell.
  • Real search-driven topics that captured people already looking for answers.

Client video coming soon

Music & Entertainment

Take5Music

4,10,000+
Total reach
7.8%
Engagement rate
180+
Leads captured
  • Trend-led memes mixed with skill-building carousels, so the page felt like a community rather than a course brochure.
  • Seasonal content kept the page alive between enrolment pushes.
  • Every creative designed to spark interaction — not just collect impressions.

Client video coming soon

Education / EdTech

Venkys.io

3,60,000+
Total reach
6.9%
Engagement rate
190+
Leads captured
  • Complex programming topics simplified into scroll-friendly carousels and memes.
  • Real code snippets and programmer humour that built credibility with a technical audience.
  • A consistent visual system that made a niche edtech account instantly recognisable.

Client video coming soon

Hospitality

Aranya Home Stay

3,20,000+
Total reach
7.1%
Engagement rate
260+
Leads captured
  • Every post sold the experience of staying — not just the property listing.
  • Seasonal content kept bookings top-of-mind during peak travel windows.
  • A consistent, professional identity that built trust in a book-sight-unseen category.

Client video coming soon

Beauty

Slosshy

3,90,000+
Total reach
8.2%
Engagement rate
270+
Leads captured
  • A cohesive, contemporary aesthetic so every post looked shelf-worthy — not just promotional.
  • Product-first content paired with lifestyle styling to connect with real beauty enthusiasts.
  • A consistent content rhythm that turned one-time buyers into a loyal, interactive community.

Want numbers like these on your account?